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CONCEPT

Many of you might have already been to Japan once or twice. You might have enjoyed shopping in Tokyo or Osaka, might have appreciated ancient histories in Kyoto, or might have marveled at the great nature in Hokkaido. However, we are wondering how many of you have already experienced “a real life in Japan”. If you have not, well then, come to Fukui. Located in the nearly center of Japan, and conveniently located about 1~2 hours distance by train from main airports such as Kansai, Chubu and Komatsu, Fukui is full of great nature, fresh and a variety food, and wider range of crafts cultures, all of which are deeply rooted in a people’s life, and best of all, you can experience it. In other words, Fukui is the place where you can feel and experience all good aspects of real life in Japan. This website, Echiwa, is created to tell the real life story in Fukui to the people all over the world. We go beyond borders ( =Echi) while appreciating harmony (=Wa) to tell you what you can feel, appreciate, and enjoy in Fukui. I hope the stories we are about to tell you will touch your heart and hope to see you in Fukui soon.

NEW
February 24th, 2017

Soul Food of Fukui

Echizen Soba

If you love to have an adventure, why don’t you jump on a train to Fukui?  At first glance, Fukui City might appear to have little to offer tourists, however, you will soon discover why Fukui has been designated “Japan’s happiest prefecture.”  All you need is to bring just one...
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September 8th, 2016

A 430-year-old morning market built on face-to-face relationships

Shichiken-Asaichi (Ono City)

As the local food movement grows, the number of farmers’ markets has been increasing, especially in Europe and the North America. According to the U.S. Department of Agriculture (USDA), 8,268 markets were listed on USDA’s National Farmers’ Market Directory in 2014, an increase of 76% from 2008.  At a farmers’...
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November 18th, 2016

A Mossy 1300-year-old Shrine

Heisenji Hakusan Shrine (Katsuyama City)

‘A rolling stone gathers no moss’ is a common proverb in English. Coincidently, the Japanese have a similar idiom, ‘No moss grows on a rolling stone (転がる石に苔むさず)’. In Japanese, the meaning differs from the modern English interpretation of the proverb, suggesting that a person who does not settle in one...
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November 18th, 2016

Traditional craftsmenship toward our sustainable future

Echizen Lacquerware (Sabae City)

A “Timber Pot” is a wood-turned flowerpot, made from wood “thinned” from sustainable forests. They are created by Yoshio Sakai, a Japanese woodturner in Fukui. As times goes on, these pots gradually change, as tiny scratches and cracks eventually turn them back into soil. Yoshio Sakai was given an award...
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NEW
January 23rd, 2017

Spirit of Zen, Mind of Rei

In Eiheiji, a well-known temple of Zen Buddhism (Eiheiji town)

In order to ease mental stress, mindfulness has surged in popularity over the last few years in western countries, applying to various fields, such as medical care, education and business.  It is the awareness that emerges through paying attention on purpose, in the present moment, and nonjudgmentally, to things as...
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